Jeff Weiner, the CEO of LinkedIn and a former executive vice president of Yahoo

        Jeff Weiner, the CEO of LinkedIn and a former executive vice president of Yahoo, says that Yahoo isn’t over and that the digital media company of the future has yet to emerge.

      During a conversation with Federated Media CEO John Battelle on stage at San Francisco’s Web 2.0 Summit Wednesday, Weiner was asked his opinion of Yahoo and whether it has any chance of making a comeback. His immediate response was that Yahoo isn’t done yet by any means.

      “The companies that created the most value and disruption are the ones that created the most relevancy,” he said. He said that Yahoo (Yahoo!) was first to do this by rolling out the Internet (Internet) directory, which helped users browse the web, but noted that it didn’t scale. That opened up an opportunity for Google (Google), whose machine-based algorithms did scale in massive way.

      “Yahoo has some very interesting building blocks,” Weiner told Battelle. He said that outsourcing search to Bing (Bing) made sense for Yahoo. He thinks that the company still has the “incredible opportunity” to revolutionize the browsing experience by enabling subjective-based queries. He noted three things that he believes will have an impact on how we interact with the web: the social operating system, the machine system and the curation/editorial system. Weiner mentioned that Yahoo is amazing at curating editorial content.

      The LinkedIn CEO’s final note to the audience on the subject was that he believes the digital media company of the future will integrate these three competencies in a way that maximizes the browsing and digital media experience. He says he believes the company that will lead that charge has yet to emerge.

Source from Mashable/Tech

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