繁體站
Email:support@eranet.com WhatsApp:+(852)68882160

Google's search to shame sites that don't play well with phones

  • Release time:2014-06-06

  • Browse:6285

  • Few things are more frustrating than trying to click through to a site via your smartphone, only to find that it redirects you to a mobile-formatted site that has nothing to do with what you're looking for.

    Fortunately, this doesn't happen often, and Google's new mobile search policy should help stamp this practice out entirely.

    Google said this week that sites that provide a so-called "faulty redirect" to another page may be called out in mobile search results. And if users still want to continue on, they'll have to click through Google's link, which will be hidden behind the phrase, "Try anyway."

    "We'd like to spare users the frustration of landing on irrelevant pages and help webmasters fix the faulty redirects," Mariya Moeva, a Webmaster trends analyst, wrote in a blog post. Usually this happens because the website is not properly set up to handle requests from smartphones, Google noted.

    Google recommended Webmasters without a dedicated smartphone-formatted page simply keep users on the desktop version of the page, rather than serving up an awkwardly formatted, wrong site. Google has been an advocate of responsive web design, which serves the same content for smartphones and desktops through a series of techniques that simply adapt the content to the different screen sizes of tablets and smartphones.

    But Google's motives aren't totally altruistic. Yes, giving users the right page saves time. "Even if the user perseveres and finds the correct page on the smartphone-optimized site, irrelevant redirects add more work, which is particularly troublesome for users on slower mobile networks," Google said.

    But here's the real reason. "In addition to frustrating users, these faulty redirects can cause problems with our crawling, indexing, and ranking algorithms," Google noted.

    Correctly identifying the source and ranking of a link allows Google to better index the Web, serve up higher-value ads, and make more money. And that, as they say, is the bottom line.




    New chance for domain registrant and investor !

    With 44% of the world's Internet population, China is a dominating force on the Web.
    .WANG may not be recognizable to non-Chinese users, but "wang" is a translation of the character 网 and represents the word "website." 

    Since the character itself could not be its own string (no one character strings were allowed), .WANG is meant as an alternative for Chinese users across the globe. 

    .WANG can be used by anyone, for any purpose, making it a great extension for hooking into the Chinese global community.Bookable in advance.wang domain at www.eranet.com at $18 .

    Tel:852-3999 5400
    852-35685366
    Email: support@eranet.com
    Website:http://www.eranet.com

Search

Document